THE PARADIGM STORY Mission Statement Empowering your personal expression through progressive home furnishings and design. Our Story When Founder Hamid Saify moved to Los Angeles from Atlanta, he noticed a BIG problem with the modern furniture market. “Everywhere I turned, I noticed that all these amazing designer pieces I’d grown to love were often times just out of my price range or WAY out of my price range. I grew frustrated and decided to do something about it.” – Hamid Saify Paradigm Gallery grew from a frustration, in an effort to ease your frustrations. We are committed to product quality and customer satisfaction. Products that don’t meet our quality standards don’t find the light of day. If customers aren’t satisfied, we’ll bend over backwards to make things right. We’re known to: 1) Go the extra mile 2) Discount more than our investors think we should 3) Do whatever it takes to have you smile when you see our products in your home instead of cursing the day you came across us. At company headquarters, you’ll find music blaring 100% of the time, plenty of chocolate, punching bags at every corner, and a dedicated staff ready to serve your needs. No egos, just informative design advice and product assistance. In 2008, Paradigm Gallery will open galleries in Atlanta and Los Angeles with future galleries slated for Austin, New York, San Francisco, Tampa, Washington D.C., and other cities scheduled for 2009 openings. Paradigm Gallery strives to get better. How can we improve? You tell us: info@pgmod.com