Let’s face it, everyone loves the Barcelona Chair. It’s everywhere. Movies. TV Shows. Commercials. Anyways, our customers love the Barcelona Chair as well, which is why our Pavillion Chair (the Barcelona Chair Reproduction from Alphaville Design) is our #1 selling product.

And, we’ve offered the Pavillion Chair at some super low prices, but never like this. Right now, we have the Pavillion Chair in White at only $695. It’s our standard leather option, which is a top grain Italian leather, but a perfect fit for those who aren’t that into the Bright White Pavillion Chair, or the creamy tone of the Ivory Pavillion Chair. This chair is WHITE, which means it’s somewhere in the middle between Bright White and Ivory.

Check the Pavillion Chair out here!

As things around the U.S. and the world change economically, we’ve gotten more and more calls asking about advice to maximize the space of a room. This could be due to people downsizing to smaller places, crashing together, etc, but there are definitely unique challenges that arise when working with a smaller space.

So, because you wanted it, here are some tips to consider when designing your small spaces:

1. Don’t Follow Formulas - there is no special recipe to succeed at small space design. Forget what you thought you knew, just break rules, and challenge yourself.
2. Discover What Your Room Needs - get to the essentials. What do you really need?
3. Keep Floors Open - nothing sucks up an open environment more than a floor filled piece of furniture.
4. Light Colored Walls - yes, you’ve probably heard it before, but it’s the truth.
5. Get Some Mirrors - not overdone, just enough. One medium sized one or a collection of smaller. Don’t overdo it.
6. Expandable Dining Tables - we have plenty of modern dining tables that expand, check them out in our dining room section.
7. Clear Glass + Simple Frames - this includes clear furniture items, especially useful for coffee tables like the Pavillion Coffee Table and Noguchi Coffee Table with sleek frame, clear glass.
8. Design For You - not in the event of having guests, etc. Design for your everyday use.
9. First Settings Aren’t It - it will take you a couple of edits to find what works for you. And, that’s ok.
10. Think Vertical - work with your space in both directions

Remember, there are no hard rules for designing your small space. Have fun and enjoy your new space.

Have an eye for design? Really feel like you know what’s current and what’s going to happen tomorrow in design? Then, we want you.

Paradigm Gallery is looking for new blog contributors to cover Los Angeles and New York. Your tasks involve:

- Covering local design scene

- Finding and working with owner/renters of unique spaces in the city

- Locating hip new stores, boutiques, etc in your city, reviewing them, etc

- And a bunch of other cool stuff

Send your credentials, resumes to info@pgmod.com. We’ll review, schedule interviews, and get you going.

Greetings everyone,

I hope this blog post finds all our loyal readers well. Over the last 3 years, we’ve seen quite a bit of changes occur in the furniture industry, as well as the economy. When we first started business, we enjoyed a bit of the housing boom, especially hot with our clients in California and New York. In the last year and especially since September 2008, a lot has changed in the industry and with Paradigm Gallery.

Foremost, the industry. It’s unthinkable that behemoths in the industry like Levitz, Bombay Company, and Domain all filed for bankruptcy protection. Who would have thought? These companies were huge players for decades and in the span of 12-18 months, they were all gone. It’s sad. All those hard working people who gave their time and life for the companies looking for work. All those people who purchased with warranties, now left with no reassurance.

It’s said that the small business is the lifeblood of the economy, which we wholeheartedly agree with. In essence, we are a small business, with big ideas, and have always pushed the envelope since Day 1. We were the FIRST modern furniture retailer who allowed customers to Make an Offer on our products vs. paying retail price. We were the FIRST modern furniture retailer who waived all re-stocking fees, and implemented a No Hassle, Free Return Policy. We did all these things knowing our customers deserved it. And, you guys really enjoyed them. The economy, however, forced us to make some changes. We still have great prices, but our return policy isn’t as awesome as it used to be. Still awesome and NO re-stocking fees, EVER!

In terms of changes, we’ve had to downsize on our call center staff, but beefed up our response team. Our response team bascially handles all emails, concerning new sales, questions, status, etc. Our guarantee is immediate response, which typically occurs in 10-15 minutes through email.

Also, our opening in Beverly Hills halted to a complete stop. Sure, we do plan on having a retail location in LA soon, and then branching out, but as it stands now, we are concentrating our efforts into proving new and fantastic products, excellent customer service, and a wonderful experience overall. In tough times, we’re focusing on our core: Service and Quality.

Overall, we are bracing through tough times, as many retailers are, but we are very healthy. In the next couple of months, we’ll be rolling out 200 new items, including new modern outdoor furniture, new modern coffee tables, and modern home accessories. We’re here to serve. If there is anything we can ever do for you, please let us know here.

We love you guys and thank you for your loyalty.